Drop Shadow

Reflection Shadow

A type of shadow effect that creates the illusion of a product sitting on a reflective surface, such as glass or polished stone. The product appears mirrored beneath it, grading from sharp and bright at the base to transparent at a distance. Reflection shadows are standard in product photography for electronics, fragrance bottles, footwear, and luxury goods, giving images a high-end studio appearance.

Background Removal

The process of digitally erasing the original background from a product photo and replacing it with a solid white, transparent, or custom background. Background removal is the most common post-production service in e-commerce photography, required by Amazon, Shopify, eBay, and most major marketplaces for main product images.

Product Retouching

The enhancement of product photographs to ensure they accurately represent the product at its best: removing dust particles, fingerprints, and scratches from surfaces; correcting reflections and highlights on shiny or metallic products; improving color accuracy; enhancing material texture detail; and ensuring consistency across an entire product line. Product retouching goes beyond background removal to address the quality of the product image itself.